Hey, I'm Inès!
My love story with lingerie started at university. Back then I was studying fashion design in Paris, where I am from, shaping my universe and sharpening my personal style. I was naturally attracted by tight-fitting garments, feminine shapes and delicate fabrics, which led me to understand that I was meant to create nothing but lingerie.
After a few internships and working for small brands around the globe to strengthen my knowledge, I was ready to fly with my own wings.
My aim was to create a brand combining an erotic style with an ethical vision, which I found difficult to find with other existing companies. Berlin felt like the perfect nest for it, so I moved there and a few years later launched Lash Me Tender in 2022.